Chrys Sullivan from Useagility – Live from Infotec 2016 – HTT033

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Infotec is the Midwest’s largest annual tech community gathering in Omaha.  Infotec combines the best of big conferences and small networking events into one action-packed experience, focusing on the intersections of technology, business and innovation. Join 1,000+ of the region’s most talented tech professionals at Infotec 2017.  Find out more about Infotec 2017 at http://infotec.org/

Chrys Sullivan is Founder at Kansas City-based UX firm, Useagility.  Under her leadership, the company has ranked among KC’s fastest-growing companies. She and her team are elevating exposure of user-centered design as critical to success of digital products at established companies and innovative start-ups.  Chrys is also an advocate for women in the technology workforce and a company culture that supports work-life balance.

Session: User-driven Innovation: Unlock Ideas That Work

Unlock technology innovation through user research and rapid design prototyping.  Learn how organizations of all sizes can leverage Lean UX strategies to innovate quickly, fail fast and design even better products and services.

Find out the three mistakes companies make during the technology innovation processes, and learn how to avoid them.
We’ll use real client company case studies to show how user-driven innovation generates ideas that connect with real customer needs.  Learn how to save time and money while coming up with ideas that are validated by customers before they’re built.  We’ll cover:

– Lean UX strategies
– Product concept testing
– Rapid prototyping
– Lean user research and testing strategies

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