Author: Jim Collison
Tips for Increasing App Usage, Backed by Data
The smartphone app industry is at its peak at the moment. With more than 3.2 billion active smartphone users, the industry appears to be extremely profitable. Teams of developers around the world are putting a lot of effort into creating a top-notch user experience. Designers propose bold interfaces, IT experts are continuously debugging, and marketing agencies work hard to make sure everyone knows about these apps. As of the end of 2019, Apple App Store is home to around 1.84 million apps, and Google Play Store hosts more than 2.57 million apps. Altogether, the industry’s revenue solely for that year
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